Having a Facebook page for your business, the first thing you should know is that you need to create a business page. You cannot use your profile to promote your business or professional activity. So, Facebook will not allow you to use your profile for business promotion. When you make a personal profile, you are effectively signing a contract saying that you won’t use it for promotion or personal gain. As a result, If you break that contract, you could permanently lose all access to your account. Creating a business account is easy and it does not cost you. Just pay attention to all the 33 facebook business page marketing tips and tricks that we listed below:
- Create a business Page, not a personal profile.
- Make your Page’s vanity URL (like @eraserstudiousa).
- Design a great cover photo that shows your brand vision and mission.
- Make a recognizable profile picture, it is better to use your logo.
- Optimize your “About” section, especially short description.
- Earn the “Very responsive to messages” badge.
- Add milestones with eye-catching keywords.
- Make a call button or visit the website.
- Customize page tabs.
- Prioritize quality over quantity in your posts.
- Keep your brand identity design on all posts, stories, cover.
- Post at least three times a week.
- Make story at least three times a week
- Post at the best times for your audience (you can check the best time in your Setting/insight.
- Share your website’s blog content on your page.
- Post your best visual content.
- Make sure your images are properly formatted and sized.
- Post videos
- Post live videos.
- Schedule posts in advance.
- Choose the right advertising tool.
- Test multiple versions of a single ad (A/B Testing).
- Make ads for a different group of the target audience
- Pay attention to special days (like Veteran Day and …)
- Use right hashtags
- Tag all brands and people that are in posts
- Ask your customer for review
- Ask your workers to share your post.
- Share your post in related groups
- Put your Facebook page URL on your website
- Connect your Facebook page to other social media
- Activate your Facebook selling store
- Engage with you followers
